[Event] Under Armour Continues Expansion in Kuala Lumpur, Malaysia


Under Armour, one of the leading global developer and manufacturer of performance footwear and apparel is going to launch two new stores at Pavilion Kuala Lumpur and Mid Valley Megamall.

The addition of these new retail stores follows in the footsteps of the brand's flagship store in Suria KLCC, through its exclusive distributor, Triple Private Limited (Triple). This is indicative of the brand's strong momentum of growth in Malaysia and the South East Asian region, sealing its position as the definitive sports apparel brand for athletes.

The new store in Pavilion Kuala Lumpur opens to public on 6th April 2015 while the upcoming store in Mid Valley Megamall will be launched on 21st April 2015. Michael Binger, Chief Executive Officer and Co-Founder of Triple said, “The opening of our two new stores at Pavilion and Mid Valley reflects the strategic importance of the Malaysian market for us. We intend to not only strengthen but expand our Under Armour community and create a resonating relationship with each of our customers in Malaysia.”

Both of the new stores carry a provocative experiential concept, exuding an industrial and gym-like atmosphere for customers and feel the spirit of the Under Armour brand as soon as they step in.The entire experience  echoing the brand’s signature ethos of gritty determination, passion and intensity.

Under Armour features a vast range of sporting apparel for both men and women, the newest apparel technology such as HeatGear® Sonic, HeatGear® Flyweight, Coldblack®, UA Tech™, and the Compression range. The sporting apparel for both men and women includes training, running, golf and footwear.

As part of their opening store promotion, customers who purchase above RM 300 in a single receipt will be entitled to sign up for a one-year free membership where they will be able to get a 10% discount on all normal-priced merchandise.

Additionally, customers who spend RM250 will get a limited edition Under Armour ID-Tag. This ID-Tag is limited to one unit per customer, and is available while stocks last.

With the opening of these stores, Under Armour now has three outlets in Malaysia and plans to open one more in Sunway Pyramid in late 2015.

Pavilion Outlet
Lot 5.02.00 & 5.03.00, Level 5,
55100 Kuala Lumpur, Malaysia
Tel: +603-2110 1288
Business Hours: 10.00am – 10.00pm

Mid Valley Outlet
G-012, Ground Floor
Mid Valley City, Lingkaran Syed Putra
59200 Kuala Lumpur
Tel: +603-2201 1399
Business Hours: 10.00am – 10.00pm

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